Now you CAN see who links to you in Google
One of the biggest webmaster gripes about Google has always been that they don’t show enough of the backlinks that exist on the web. There has always been a thought that this is because they don’t want to give away too much info - but now they are letting webmasters see exactly who links to them through the webmaster tools console, in the same way that it shows search queries, pagerank etc. If you haven’t got a webmaster tools account then you really need to get one, this info is actually quite useful! You still can’t see who links to your competitors so this isn’t a case of Google getting all transparent on us, but in terms of being able to better analyse your site, this is a great step forward. Loads more info can be found here, here and here
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